Traditional programmatic advertising and spend has increased drastically over the past few years. By 2028, we can expect programmatic spend to hit $779 billion, for an increase of 15,480% compared to the $5 billion that was spent in 2013. This is an early warning sign for marketers that they may need to revamp their programmatic strategy or risk getting lost in the inevitable oversaturation.
With Advana, you can keep your traditional programmatic plan and utilize an advanced, completely unique and incredibly impactful DOOH ad network. Our network of 65,000+ high-quality, high-resolution, workplace kiosks is the perfect opportunity for you to cash in on a captive audience that is already in the decision making process. Be seen when it matters by those that matter with targeted campaigns based on geolocation and/or desired workplace facility.
For consumer brands, promote mobile app downloads through QR code display advertising or make customers aware of a new business opening in their location. For CPG's, make your customers aware of new products and offer special promotions or discounts to increase likelihood that your product will be purchased in the workplace breakroom.
Get in touch with an Advana professional today and see for yourself the difference that comes with the Advana Advantage.